Every creator goes through our vetting scorecard — we audit audience authenticity, demographic alignment, content history for brand safety, ad saturation levels, and run a performance forecast before any contract is signed.

'Whitelisting' means running paid Meta or TikTok ads through the creator's account rather than yours — so the ad appears to come from a trusted person rather than a brand. This dramatically increases ad performance because the content feels organic and credible to the audience.

We manage the complete end-to-end process — strategy, vetting, contracting, briefing, product logistics, content approval, paid amplification, and performance reporting. You don't need to manage any creator relationships directly.

Yes. We negotiate content "pantry rights" into every contract — securing ownership of the raw footage so you can repurpose, re-edit, and run it as paid ad creative beyond the original campaign period.